Cake Poker Network Partners with CTXM

There’s a lot going on at the Cake Poker Network, one of the more popular US facing online poker sites. Recently, one of the oldest poker rooms in the industry, Intertops, announced that it would be shifting to the Cake network, bringing a new boost of player activity to the platform. There are now 55 online poker rooms that belong to the Cake Poker Network, making it the 11th largest in the world, and boasting top names such as Doyles Room and Unabomber Poker (created by Phil Laak).

Two important things happened soon after Intertops joined the network. Firstly, Cake Poker announced several new exciting features that are sure to become a big hit with players. These are all incorporated in the launch of the updated software Cake 2.0 and include a handy calendar, tournament schedules and notification and a fantastic new lobby set up.

The other big change involves a partnership deal recently signed between Cake Poker and the European based casino software group, CTXM. The deal calls for the two to pool their services and market them as a joint venture to gaming sites across the globe.

“Since Cake and CTXM operate non-competitive businesses within the online gaming space and have a similar model, joining forces seemed like the perfect evolution of the relationship,” said the Chief Executive Officer of CTXM, Udy Yosha. “Our partnership with Cake perfectly fits with our strategy of providing one-stop-shop solutions to our partners.”

The director of marketing at Cake, Andrew Turner, said that his group is extremely pleased to partner with CTX due to their long history in online gambling and their high levels of innovation.

“We are also excited to be launching two new partners to the Cake Network in and, both of which bring strong brands and unique marketing approaches. We look forward to a long and successful partnership,” he added.

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