Archive for October, 2009

Friday, October 30th, 2009

Last year, as part of the Irish Open 2009 tournament, Paddy Power Poker introduced a new promotion, know as Sole Survivor. The promotion generated so much excitement in the online poker world, that this year Paddy Power decided to reintroduce it ahead of the Irish Open 2010 event.

The promotion comes with a whopping €100,000 prize pool and is open to Paddy Power Poker players. The gist of the promotion is that you remain the last standing ‘survivor’ out of all the other players who take place in qualifiers at Paddy Power Poker for the Irish Open. Your prize is a €100,000 package, thanks to this site’s generosity.

Last year, 31 year old Marcel Koch from Germany won the first Sole Survivor event, encouraging others to take part.

The steps to enter the Sole Survivor promotion are simple. Players simply need to qualify for the Irish Open at Paddy Power Poker, outlast all other qualifiers at the Irish Open in April and then take home the €100,000 prize package.

The package itself is made up of €75,000 in cash and €25,000 for live event buy ins and expenses.

“Our qualifiers to this year’s Irish Open were really excited about participating in the very first €100k Sole Survivor promotion and it was great to find such a worthy winner as Marcel”, said the Communications Manager for Paddy Power Poker.

“We can’t wait to kick off the search for the next Sole Survivor; there are 100,000 reasons why it makes sense for players to qualify for the Irish Open 2010 on paddypowerpoker.com and nowhere else!” said the Communications Manager.

Next year’s Irish Open will take place from April 2nd to April 5th, 2010.

Buy ins have already been set at €3,200 + €300, although players can qualify for the tournament for as little as 0.50 through Paddy Power Poker.

The online poker room is already starting Irish Open action from the first of next month with Super Satellites taking place on a regular basis from then on.

Tuesday, October 20th, 2009

Peter Laak has described his victory at the latest Party Poker World tournament as a “wild roller coaster ride” and was thrilled to have beaten such a top class final table.

The fifth annual tournament took place this week, boasting a quarter of a million dollar first place prize and maximum exposure. The event took place at the Palm Beach Casino in Mayfair, London and was by invitation only, meaning that only the best players in the industry were in attendance. Added to that was a whopping $10,000 buy in fee, which only emphasized the exclusivity of the event.

The final table was made all the more interesting by the fact that Laak was seated next to his girlfriend Jennifer Tilly, who eventually left the table in fifth position.

Others at the table included Luke “Full_Flush1” Schwartz, Mike Sexton (who was recently appointed to the Poker Hall of Fame) and Andy Black.

The four left standing at the final table were the German Bodo Sbrzesny, Jan Veit from Austria, Luke Schwartz and Phil “Unabomber” Laak.

Veit elminated first Sbrzesny and then Schwartz, to see him meeting Laak in the heads up stage of the game.

After an intense and particularly aggressive match, Laak ended Veit’s dream of taking home the $250,000 prize and Party Poker World tournament title.

When interviewed after the tournament, a glowing Laak said: “This was a wild roller coaster ride and I am proud to have shared it with this amazing cast of characters. They were a tough bunch.”

“Wow – what an honor,” he could not help exclaiming.

Laak has won over $1,400,000 in live tournaments since he started playing in 2005.

The player who is best recognized for his trademark hooded sweatshirt and sunglasses around the poker table, has peppered the poker lingo with some interesting new terms, including “felted” (meaning: to lose all your chips in a game).

“Congratulations to Phil for his deserved victory,” said a spokesperson for Party Poker online poker room. “We’re delighted with how the tournament has gone this week and we had a fantastic final table.”

Friday, October 9th, 2009

$11,000 Fine for Affiliates and Bloggers from FTC

The FTC has released a revised guide to advertisers, bloggers and affiliates. The guide is intended to ‘help’ advertisers ensure they remain within the restrictions of the Federal Trade Commission Act. The FTC notes that the guide is:

“…[An] administrative interpretations of the law intended to help advertisers comply with the Federal Trade Commission Act; they are not binding law themselves. In any law enforcement action challenging the allegedly deceptive use of testimonials or endorsements, the Commission would have the burden of proving that the challenged conduct violates the FTC Act.”

While the law itself has not seemed to have changed in any way, the interpretation of the law obviously has since the creation of the act in 1980. Bloggers should take note of the new ‘guide’, because if the FTC finds you in violation of the FTC Act you can face a fine up to $11,000.

Bloggers and affiliates should pay close attention to the material connections portion of the revised guide, which urges bloggers who review or endorse any product or service to disclose any connection where the blogger may receive payment, free product or any other ‘material connection’ that the visitor would not expect.

Of course “material connection”, “review”, “endorsement” and “visitor would not expect” are all up for interpretation, however the safest course of action is to simply offer a disclosure of any such relationship, otherwise you may be trying to argue your interpretation in court or paying $11,000.

What is an endorsement according to the FTC?

“[A]n endorsement means any advertising message (including verbal statements, demonstrations, or depictions of the name, signature, likeness or other identifying personal characteristics of an individual or the name or seal of an organization) that consumers are likely to believe reflects the opinions, beliefs, findings, or experiences of a party other than the sponsoring advertiser, even if the views expressed by that party are identical to those of the sponsoring advertiser.”

Summary of Changes:

Testimonial Advertisements: “Results Not Typical”
When offering testimonials for products or services, advertisers can no longer use the phrase “results not typical” as a safe harbor.

Bloggers: “Material Connections”
If the blogger receives any payments, free-product or any material connections that consumers would not expect, that information must be disclosed.

Celebrities: “Celebrity Endorsers”
Until now, no law clearly stated that endorsers and advertisers could be held liable for “false or unsubstantiated claims”, nor did celebrities have to disclose any relationship with advertisers.

Ironically the guide is supposed to change December 1, 2009 the same day the UIGEA begins full force.